Saturday, March 12, 2005

Welcome to Gmail

I heard a good anecdote today about the tobacco industry. The source of this blockquote used to be a tobacco company executive.

My grandfather's tobacco company got put out of business by American Tobacco's sneaky tactics. His company was a regional roll-your-own-cigarette manufacturer in the South East. Their markets were North Georgia, South Carolina, Tennessee, etc. American offered to buy him out, but my grandfather was making a lot of money at the time and didn't want to sell.

When the big company couldn't buy his little company out, they started buying his product out. The American Tobacco delivery boys would come in to the grocery stores every Monday morning and purchase all of his brand tobacco on the shelves. Grandpa never knew this until much later, so it wasn't as easy as just re-stocking twice weekly.

What ended up happening was that American Tobacco would buy out our brand in the grocery store all around the region, and then our customers wouldn't have any choice but to buy another brand of tobacco. You couldn't find us in the grocery store because it looked like we were sold out! And that's terrible in this industry. You're not going to wait until next week to buy a product like tobacco- you're just going to pick another brand.
 
Comments: Post a Comment

<< Home


MY BLOG ARCHIVES
February 2003 / March 2003 / April 2003 / May 2003 / June 2003 / July 2003 / August 2003 / September 2003 / October 2003 / November 2003 / December 2003 / January 2004 / February 2004 / March 2004 / April 2004 / May 2004 / June 2004 / July 2004 / August 2004 / September 2004 / October 2004 / November 2004 / December 2004 / January 2005 / February 2005 / March 2005 / April 2005 / May 2005 / June 2005 / July 2005 / August 2005 / September 2005 / October 2005 / November 2005 / December 2005 / January 2006 / February 2006 / March 2006 / April 2006 / May 2006 / June 2006 / July 2006 / August 2006 / September 2006 / October 2006 / November 2006 / December 2006 / January 2007 / February 2007 / March 2007 / April 2007 / May 2007 / June 2007 / July 2007 / August 2007 /


MY PICTURES and MY VIDEOS



E-MAIL, Facebook, MySpace