Friday, August 13, 2004
Is it a feature, a product, or a company?
0 commentsDue Diligence: Is it a feature, a product, or a company?
- Is the function separable?
By that I mean, can it be implemented without the necessary existence or cooperation of supporting functions or businesses.- Will the customer pay for it separately?
And not just that, but pay enough to achieve an ROI including reinvestment over time.If both the above questions - and others appropriate to the case - were answered 'yes', then congratulations. You might have a product. You still must show you can make money at it, of course: that you can build it on time and in budget, get it to the customers economically, and defend your market from imitators well enough to recoup the investment and a return.
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