0 commentsTouring the Woodbine advertising agency in downtown Winston-Salem. Thanks for setting the tour up, Billie Zito!
update: Great tour, amazing offices. Thirty passionate people are spaciously spread out around a 100-year-old downtown mansion formerly owned by a crazy doctor who lived his last years in the fourth floor attic. It's great to see companies like this in Winston-Salem. The heads of the company talked to us for two and a half hours about some of the successful rebranding efforts they've done. Piedmont Federal is a bank whose image was entirely overhauled by Woodbine - their business soon doubled, tripled, etc.
Blue Rhino is another one of Woodbine's clients. "How do you sell a commodity product like gas? We're trying to make Blue Rhino the Kleenex of tissues. (laughter)"